This presentation will review our journey of a data management assessment process that was performed to help build business line data management capabilities and foster a culture treating data as a strategic asset. A baseline data management maturity assessment is an important tool in our world where data accuracy, availability and accessibility are integral parts of our strategic business initiatives, especially with the explosion of complex analytics and Artificial Intelligence trends. Our execution of the assessment process was intended to validate inherent strengths, discover gaps and opportunities, and support continuous improvement.